v3.20.4
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS - USD ($)
3 Months Ended
Oct. 31, 2020
Oct. 31, 2019
UNAUDITED CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS [Abstract]    
Net revenue $ 28,844,708 $ 174,144
Cost of goods sold 9,249,482 85,471
Gross profit 19,595,226 88,673
Operating expenses:    
Advertising and marketing 6,638,805 259,085
General and administrative 2,285,851 556,090
Payroll and payroll taxes 1,497,751 215,079
Professional fees 1,012,471 292,064
Research and development 0 12,455
Depreciation and amortization 8,500 4,508
Rent 167,671 121,259
Total operating expenses 11,611,049 1,460,540
Income (loss) from operations 7,984,177 (1,371,867)
Other income (expense):    
Interest expense (301,639) (14,485)
Interest expense - related party (174,094) 0
Other expense (11,510) 0
Other income 186 300
Total other expense, net (487,057) (14,185)
Income (loss) before provision for income taxes 7,497,120 (1,386,052)
Income tax provision 0 0
Net income (loss) $ 7,497,120 $ (1,386,052)
Earnings (loss) per share:    
Basic and diluted (in dollars per share) $ 0.05 $ (0.01)
Weighted average number of common shares outstanding:    
Basic and diluted (in shares) 141,584,014 118,879,657

Source